Commercial photography is focused on creating high-quality images for commercial purposes and it includes a wide range of photographic genres and niches such as advertising, fashion photography, architectural, product, food, portraiture and headshots, and lifestyle photography.
Lifestyle photography is a genre of photography that focuses on capturing people in real-life events and activities, which are portrayed with artistic interpretation in order to sell or convey an idea, product or feeling. The images attempt to tell a story about the people in the image’s lives in order to invoke the desired response. Lifestyle photography is commonly used to either support written content or as the primary tool to deliver an advertising or marketing message. Even though lifestyle images should look natural and candid, lighting and posing are still very important in order for high-quality “real-life looking” images.
Migal and the team have many years of experience successfully running commercial photography and lifestyle photography shoots for many local and international customers. From quick and affordable, to multi-day full productions. Take advantage of the amazing locations that Cape Town has to offer for lifestyle shoots as well as the abundance of great talent! We can arrange and provide all the logistical support (from rentals, transport, locations, shoot permits, runners, and gear to security) and talent (including models, hair and make-up, and styling) needed.
Get in contact to discuss your requirements.
Commercial Image Retouching
Commercial retouching and editing are available in house, as well as content production services to turn your images into compelling social media and web content. Video production for behind the scenes footage as well as promotional clips for social media is also available through our network of proven and trusted partners.
Have any more questions? Get in contact today and we will help make you vision a reality!